News & Press

How immersive tech benefits the event industry

Event technology is revolutionizing the attendee experience. And it’s becoming more apparent every day.  Let’s see what benefits immersive technology is bringing to the event industry and how attendee experiences can be…

How fashion brands can keep their top customers

According to the Glossy E-Commerce Forum, finding the best way to serve the high end of a brand’s audience is a top concern of e-commerce players In this article, we’ll look at…

How to sell second-hand items with 3DShot

Do you sell second-hand products online? Then you’ve probably wondered how to make your ad stand out from the competition on a classified website for the quick sale of your unwanted stuff.  …

How retailers can make CX immersive and engaging

The main retail trends in 2023 include “physicalizing” e-commerce shopping experiences and bringing digital experiences into stores through the use of various technologies.   Let’s see how some well-known brands create a sense…

Why brands focus on customer retention

Customer retention is more important than ever in today’s highly competitive market. However, tough competition isn’t the only reason for brands’ focusing on audience loyalty.  Let’s see why retailers make every effort…

How to use the Cappasity plugin for Shopify

Would you like to create interactive 3D/360 content and embed it into an online Shopify store? Watch the video tutorial to find out how.  If you need any assistance then feel free…

5 ways you can use 3DShot in everyday life

The 3DShot app allows you to create interactive 3D Views of literally anything and easily share them on your website, mobile app, and social media.  Let’s see how 3DShot can help you…

What fashion brands need to know to drive online sales

The global e-commerce industry is growing rapidly, with an ever-increasing number of internet users and fashion brands accounting for a sizable chunk of all e-commerce sales. The wide range of fashion pieces…

3 ways immersive technology is changing e-commerce

Immersive technologies like 3D and augmented reality (AR) have been used to immense e-commerce success thanks to their ability to create engaging shopping experiences for consumers and drive online sales. Let’s take…

The content formats that Cappasity supports

Cappasity supports different content formats, including 3D, AR, 360 photos, AR holograms, and 360 panoramas. The video demonstrates how to create and upload content with the help of the platform. If you need…

Luxury brands are leading Web3 adoption

Luxury brands are leading Web3 adoption according to a recent study by CoinGecko, with 37% of apparel and luxury goods brands having launched NFTs since 2020. Let’s take a look at the…

Retail trends: AI is more important than ever

According to the latest edition of Shoptalk Europe, Artificial Intelligence is more important than ever for the future of retail. AI contributes greatly to sustainable production, customer engagement, and shopping experience.  Let’s…

How luxury brands increase conversion in e-commerce

The luxury market has struggled to move online for years. It’s only now that e-commerce for high-end products is taking off.   Let’s take a look at the average conversion rate for luxury…

Investing in CX is the top priority for retailers in 2023

According to Digital Commerce 360’s 2023 Performance and Conversion Retailer Survey, investments in the customer experience, e-commerce and digital marketing top the list for sellers in 2023.  Let’s take a closer look…

Digital twin technology in retail

According to McKinsey, 70% of C-suite technology executives at large enterprises are exploring and investing in digital twins. This interest has driven market estimates for digital-twin investments up to more than $48…

How brands are improving customer experience in 2023

According to recent research, customer experience is the number one priority for companies increasing their technology spending this year. 65% of companies plan on doing so — by an average of  24%. …

How immersive content elevates the shopping experience

According to recent research, 58% of consumers share the opinion that immersive experiences are of impact and value when it comes to product selection and purchase.  Let’s look at how exactly retailers…

3 ways AI is transforming the fashion industry

From driving sustainability to analyzing customer behavior, AI is transforming the way fashion is produced, marketed, and consumed.  Let’s look at how exactly AI benefits fashion brands and what Cappasity is bringing…

How to enhance UX on an e-commerce website

According to Storyblok’s “The State of eCommerce 2023” report, almost every business believes that their website's bad user experience is costing them revenue.  Let’s take a closer look at the report, see…

How to set your brand up for loyalty success

What are the most efficient ways to build customer loyalty for your business in 2023? This year’s emerging topics include paid loyalty, values-based loyalty, NFTs and crypto.  Let’s see how brands can…